"Serenade" is an ad created for the launch of Beck's new Sapphire beer. It aired on February  3, 2013 during Super Bowl XLVII. 

The spot features the Blackstreet hit "No Diggity", remixed by Chet Faker, which quickly moved to the top of the featured tracks on iTunes.

As producer, I built the initial team in collaboration with the technical director, oversaw the production schedule, team of 25-30 artists, and budget, and liaised with both agency and client throughout the production.